Linguistic and Social Construction of National University Identity: Kazakh and Russian Universities’ Mission Statements
DOI:
https://doi.org/10.21638/spbu09.2019.210Abstract
The paper discusses linguistic aspects of the discursive construction of university identity. First it sets out the social context of the transformation of missions and functions of higher education in the knowledge society. It reflects contemporary changes of institutional models of higher education. The modern university might be described as a research-based and entrepreneurial university. Mission statements of 35 Russian Federal and National Research Universities and of 12 leading Kazakh Universities are analyzed as illustrative examples of discursive practice. The second objective of the study is to show how discourse analysis may contribute to interpreting the social construction of university identity. We use discourse as a form of social practice. The connection between text structures and social practice is analyzed as being mediated by discursive practice. The study showed that discourse analysis in combination with quantitative methods was an appropriate approach to interpret changes in processes of social and cultural change affecting contemporary transformation in higher education. Discourse analysis is an important method to identify new significant features of a national university. Universities basic functions are connected with implementing national policy for social and economic developments, social constructive role, innovative research, and commercial application. Linguistic choices are a key element in construction of social/ discursive identity. In the semantic space of texts, values are formed and disseminated. Axiological semantics is a means of strengthening a positive mentality that of a knowledge society, making it socially shaped.
Keywords:
discourse analysis, corpus based quantitative methods, identity, university mission
Downloads
References
Литература
Абрамов 2011 — Абрамов Р. Н. Менеджериализм и академическая профессия: Конфликт и взаимодействие. Социологические исследования. 2011, 7: 37–47.
Абрамов, Груздев, Терентьев 2016 — Абрамов Р., Груздев И., Терентьев Е. Тревога и энтузиазм в дискурсах об академическом мире: международный и российский контексты. Новое литературное обозрение. 2016, 2 (138): 16–32.
Дмитриев 2013a — Дмитриев А. Н. Статусы знания (о социальных маркерах эволюции российского университета первой трети XX века. Новое литературное обозрение. 2013, 4 (122): 108–133.
Дмитриев 2013б — Дмитриев А. Н. Переизобретение советского университета. Логос. 2013, 1 (91): 41–64.
Молодыченко 2017 — Молодыченко Е. Н. Идентичность и дискурс: от социальной теории к практике лингвистического анализа. Научно-технические ведомости Санкт-Петербургского государственного политехнического университета. Гуманитарные и общественные науки. 2017, 8 (3): 122–133. DOI: 10.18721/Jhss.8312.
Чернявская 2017 — Чернявская В. Е. Методологические возможности дискурсивного анализа в корпусной лингвистике. Вестник Томского государственного университета. Филология. 2017, 49: 135–148. DOI: 10.17223/19986645/50/9.
Чернявская 2018 — Чернявская В. Е. Дискурсивный анализ и корпусные методы: необходимое доказательное звено? Объяснительные возможности качественного и количественного подходов. Вопросы когнитивной лингвистики. 2018, 2: 31–37. DOI: 10.20916/1812-3228-2018-2-31-37.
Agha 2007 — Agha A. Language and social relations. Series: Studies in the Social and Cultural Foundations of Language. № 24. Cambridge: Cambridge University Press, 2007. 427 p.
Baker et al. 2008 — Baker P., Gabrielatos C., Khosravinik M., Krzyzanowski M., McEnery T., Wodak R. A useful methodological synergy? Combining critical discourse analysis and corpus linguistics to examine discourse of refugees and asylum seekers in the UK press. Discourse and Society. 2008, 19 (3): 273–306.
Blommaert 2005 — Blommaert J. Discourse: A Critical Introduction. Cambridge: Cambridge University Рress, 2005. 299 p.
Clark 1998 — Clark B. R. Creating entrepreneurial universities: organizational pathways of transformation. New York; Oxford: Pergamon, 1998. 163 p.
Deem 1998 — Deem R. “New Managerialism” and Higher Education: The Management of Performances and Cultures in Universities in the United Kingdom. International Studies in Sociology of Education. 1998: 8 (1): 47–70.
Fox, Fox. 2004 — Fox R., Fox J. Organizational discourse: A language-ideology-power perspective. Westport, CT: Praeger, 2004. 221 p.
Henkel 2005 — Henkel M. Academic Identity and Autonomy in a Changing Policy Environment. Higher Education. 2005, 49 (1/2): 155–176.
Irvine, Gal 2000 — Irvine J., Gal S. Language ideology and linguistic differentiation. In: Regimes of Language. Kroskrity P. (ed.). Santa Fe: SAR Press. 2000. P. 35–83.
Jenkins 2004 — Jenkins R. Social Identity. London; New York: Routledge, 2004. 218 p.
Kerr 2001 — Kerr C. The Uses of the University. Cambridge, Mass.: Harvard University Press. 2001. 261 p.
Kolsaker 2008 —Kolsaker A. Academic Professionalism in the Managerialist Era: A Study of English Universities. Studies in Higher Education. 2008, 33 (5): 513–525.
Kirk 2000 —Kirk C. M. Nexus: Mission critical-higher education for the 21st century. Planning for Higher Education. 2000, 29: 14–22.
Mautner 2005 — Mautner G. The Entrepreneurial University: A Discursive Profile of a Higher Education Buzzword. Critical Discourse Studies. 2005, 2 (2): 95–120.
Morphew, Hartley 2006— Morphew C., Hartley M. Mission statements: A thematic analysis of rhetoric across institutional type. Journal of Higher Education. 2006, 77 (3): 456–471.
Spitzmüller 2007 — Spitzmüller J. Sprache und Identität: Warum die Anglizismen die Gemüter erhitzen. Muttersprache. 2007, 117 (3): 185–198.
Spitzmüller, Warnke 2011 — Spitzmüller J., Warnke I. Diskurslinguistik: Eine Einführung in Theorien und Methoden der transtextuellen Sprachanalyse. Berlin & Boston: De Gruyter, 2011. 236 S.
Zheltukhina et al. 2006 — Zheltukhina M. R., Vikulova L. G., Serebrennikova E. F., Gerasimova S. A., Borbotko L. A. Identity as an Element of Human and Language Universes: Axiological Aspect. International Journal of Environmental and Science Education. 2016, 11 (17): 10413–10422.
References:
Абрамов 2011 — Abramov R. N. [Managerialism and Academic Profession: Conflicts and Coaction]. Sotsiologicheskie issledovaniia. 2011, 7: 37–47. (In Russian)
Абрамов, Груздев, Терентьев 2016 — Abramov R., Gruzdev I., Terent'ev E. [Alarm and Enthusiasm in Discourses on the Academic World: International and Russian Contexts]. Novoe literaturnoe obozrenie. 2016, 2 (138): 16–32. (In Russian)
Дмитриев 2013a — Dmitriev A. N. [Status of Knowledge (towards social markers of evolution of Russian university in the 3 decades in the XX century)]. Novoe literaturnoe obozrenie. 2013, 4 (122): 108–133. (In Russian)
Дмитриев 2013б — Dmitriev A. N. [Rediscovery of the soviet university]. Logos. 2013, 1 (91): 41–64. (In Russian)
Молодыченко 2017 — Molodychenko E. N. [Identity and Discourse: From Social Theory to Practice of Discourse Analysis]. Nauchno-tekhnicheskie vedomosti Sankt-Peterburgskogo gosudarstvennogo politekhnicheskogo universiteta. Gumanitarnye i obshchestvennye nauki. 2017, 8 (3): 122–133. DOI: 10.18721/Jhss.8312. (In Russian)
Чернявская 2017 — Cherniavskaia V. E. [Towards Methodological Application of Discourse Analysis in Corpus-driven Linguistics]. Vestnik Tomskogo gosudarstvennogo universiteta. Filologiia. 2017, 49: 135–148. DOI: 10.17223/19986645/50/9. (In Russian)
Чернявская 2018 — Cherniavskaia V. E. [Discourse analysis and corpus approaches: a missing evidence-based link? Towards qualitative and quantitative approaches]. Voprosy kognitivnoi lingvistiki. 2018, 2: 31–37. DOI: 10.20916/1812-3228-2018-2-31-37. (In Russian)
Agha 2007 — Agha A. Language and social relations. Series: Studies in the Social and Cultural Foundations of Language. № 24. Cambridge: Cambridge University Press, 2007. 427 p.
Baker et al. 2008 — Baker P., Gabrielatos C., Khosravinik M., Krzyzanowski M., McEnery T., Wodak R. A useful methodological synergy? Combining critical discourse analysis and corpus linguistics to examine discourse of refugees and asylum seekers in the UK press. Discourse and Society. 2008, 19 (3): 273–306.
Blommaert 2005 — Blommaert J. Discourse: A Critical Introduction. Cambridge: Cambridge University Рress, 2005. 299 p.
Clark 1998 — Clark B. R. Creating entrepreneurial universities: organizational pathways of transformation. New York; Oxford: Pergamon, 1998. 163 p.
Deem 1998 — Deem R. “New Managerialism” and Higher Education: The Management of Performances and Cultures in Universities in the United Kingdom. International Studies in Sociology of Education. 1998: 8 (1): 47–70.
Fox, Fox. 2004 — Fox R., Fox J. Organizational discourse: A language-ideology-power perspective. Westport, CT: Praeger, 2004. 221 p.
Henkel 2005 — Henkel M. Academic Identity and Autonomy in a Changing Policy Environment. Higher Education. 2005, 49 (1/2): 155–176.
Irvine, Gal 2000 — Irvine J., Gal S. Language ideology and linguistic differentiation. In: Regimes of Language. Kroskrity P. (ed.). Santa Fe: SAR Press. 2000. P. 35–83.
Jenkins 2004 — Jenkins R. Social Identity. London; New York: Routledge, 2004. 218 p.
Kerr 2001 — Kerr C. The Uses of the University. Cambridge, Mass.: Harvard University Press. 2001. 261 p.
Kolsaker 2008 —Kolsaker A. Academic Professionalism in the Managerialist Era: A Study of English Universities. Studies in Higher Education. 2008, 33 (5): 513–525.
Kirk 2000 —Kirk C. M. Nexus: Mission critical-higher education for the 21st century. Planning for Higher Education. 2000, 29: 14–22.
Mautner 2005 — Mautner G. The Entrepreneurial University: A Discursive Profile of a Higher Education Buzzword. Critical Discourse Studies. 2005, 2 (2): 95–120.
Morphew, Hartley 2006— Morphew C., Hartley M. Mission statements: A thematic analysis of rhetoric across institutional type. Journal of Higher Education. 2006, 77 (3): 456–471.
Spitzmüller 2007 — Spitzmüller J. Sprache und Identität: Warum die Anglizismen die Gemüter erhitzen. Muttersprache. 2007, 117 (3): 185–198.
Spitzmüller, Warnke 2011 — Spitzmüller J., Warnke I. Diskurslinguistik: Eine Einführung in Theorien und Methoden der transtextuellen Sprachanalyse. Berlin & Boston: De Gruyter, 2011. 236 S.
Zheltukhina et al. 2006 — Zheltukhina M. R., Vikulova L. G., Serebrennikova E. F., Gerasimova S. A., Borbotko L. A. Identity as an Element of Human and Language Universes: Axiological Aspect. International Journal of Environmental and Science Education. 2016, 11 (17): 10413–10422.
Downloads
Published
How to Cite
Issue
Section
License
Articles of "Vestnik of Saint Petersburg University. Language and Literature" are open access distributed under the terms of the License Agreement with Saint Petersburg State University, which permits to the authors unrestricted distribution and self-archiving free of charge.
